Talent managers in conversation in a London office at dusk
For Agencies & Talent Managers

A new revenue opportunity for your talent.

Your creators already have the audience. We provide the infrastructure to turn that audience into a professionally operated competition business. You introduce the opportunity, we handle the operation, and your talent keeps the brand and audience.

The opportunity

Your talent already has what most businesses spend years trying to build.

Audience. Attention. Trust. Personal brand.

OnGameUK provides the specialist infrastructure required to build a competition business around it — creating an additional commercial opportunity for suitable talent without requiring the agency to become a competition operator.

Why it matters

Give your talent another way to monetise their audience.

New revenue channel

Create another commercial opportunity around established audiences.

More value for your talent

Bring a differentiated business opportunity to your clients.

No need to build the infrastructure

OnGameUK handles the specialist operation behind the brand.

Ongoing relationship

The opportunity can become part of a longer-term commercial relationship.

How the partnership works

Simple for you. Comprehensive behind the scenes.

01
You identify

You identify suitable talent within your network.

02
You introduce

You introduce the opportunity to OnGameUK.

03
We build

OnGameUK works directly with the talent to assess, structure and develop the competition business.

Your talent remains focused on their audience and brand.

What OnGameUK handles

We handle the engine.

01Business setup
02Platform & website
03Banking
04Payment gateway & acquiring
05RMG / regulatory support
06Legal & policies
07Competition structure
08Draws
09Prize coordination
10Ongoing management
11Growth support
Why OnGameUK

Built by people who understand the industry.

OnGameUK brings direct competition-industry experience together with specialist relationships across banking, payments, acquiring, legal and business infrastructure.

Our directors have worked directly with hundreds of competition operators, providing an unusual level of insight into how these businesses are structured, where problems occur and what needs to be considered before launch.

That experience is now available to selected creators, celebrities and talent through OnGameUK.

You introduce the opportunity. We build the business.

The agency
  • Relationship
  • Talent knowledge
  • Audience knowledge
OnGameUK
  • Strategy
  • Infrastructure
  • Technology
  • Payments
  • Compliance
  • Operations
The talent
  • Brand
  • Audience
  • Content
  • Promotion

The agency does not need to become operationally responsible for the competition.

The showcase

Imagine this built around one of your clients.

Different audiences require different businesses. OnGameUK builds the competition experience around the personality, audience and commercial opportunity.

Explore The Showcase →
Ideal talent

Who is a good fit?

Our current primary focus is talent with audiences of roughly 2m–10m+, though exceptional talent is considered individually.

✓A substantial UK audience
✓Strong engagement
✓A recognisable personal brand
✓A commercially active audience
✓Strong audience trust
✓A natural connection to desirable prizes, experiences or products
✓The ability to promote the business through their existing channels

We want to work with agencies, not around them.

Your relationship with your talent remains yours. OnGameUK becomes the specialist partner behind the competition business — a professional collaboration that creates additional value for your talent without adding unnecessary operational complexity to your agency.

Agency FAQ

Questions agencies ask.

OnGameUK provides the specialist consultancy, infrastructure and ongoing support required to establish and operate a UK competition business.

Have a client who could be a fit?

If you represent creators, influencers, celebrities or other talent with a substantial UK audience, we'd like to explore whether this could be a valuable opportunity for them — and for your agency.

Create My Competition Business

Let OnGameUKrun it for you.

Send a few details and we'll come back within one working day to discuss your vision, a plan for your new platform and how we can get you to your first live draw.